Why do you need to thinkstory?
Human beings tell stories. It’s what we do when we’re children, when we chat while standing in line with a stranger and when we discuss projects at work.
Stories help people learn, digest and share information. They move us, inspire us, and help us be more creative. Stories seal teams and transmit culture. Stories convey the knowledge needed in today’s business environment far more effectively than the usual business tools can alone. A well-told story makes facts and figures come alive in a way that a slide show cannot.
When businesses and non-profits capitalize on our storytelling nature, it is inevitable that we communicate more effectively, work more efficiently and develop products or services that better meet our customers’ needs. We engage our stakeholders and build stronger organizations. We know who we are, as a company, as employees, as advocates.
When you tell a story, people listen. They remember. And when you listen to your co-workers, employees and customers’ stories, it tells them you care about their needs and input far more than just throwing them an annual party.
thinkstory can help you and your stakeholders develop a constructive storytelling and listening practice. You’ll end up with the tools and training to help each other in the future and to move your organization toward sustainable action.
News updates 3 November 2016!
- Have you seen my latest newsletter? Check it out for an introduction to the five critical organizational stories. Sign up for my spam-free mailing list to receive more.
- You might want to take a look at my other newsletter, which is for more general storytelling. This issue includes a fun, spooky story.
- Have you read this blog post that wonders if storytelling makes us vulnerable? Check it out!
- What’s more, I’m publishing a series about the Five Critical Organizational stories. Take a look!
- I’m on the road with worked booked in Kentucky, Florida, New Jersey, New York, Connecticut, Minnesota, Texas and Boston in the next few months. If you’re interested in consulting, a house concert, workshop or coaching please let me know, I’m likely in your neighborhood soon.
- I’m finalizing my first storytelling book, The Storyteller’s ABC. If you have any ideas for topics now is the time to let me know!
- If you’re interested in any of my personal journey over the last few months please check out my blog.